You might be surprised to find that the jobs you can get with a sports management degree are many and varied. Graduates from sports management degree programs find work in college and professional sports organizations, marketing and advertising firms, news agencies, sporting goods retailers and many other employment settings, the Society of Health and Physical Educators reported. Below you’ll find just a few opportunities open to graduates of sports management programs.
Facilities & Events
The stadiums and arenas where sports performances are held are massive structures. Someone has to maintain the facility, oversee the numerous vendors and workers, handle budgetary and finance matters and coordinate the events that take place in the stadium – in short, serve as the arena manager. This is one of the many the jobs you can get with a sports management degree. Your training in general business subjects like accounting, finance and management as well as your sports-specific coursework will prepare you for the challenges of managing athletic facilities and events. If you’re interested in this career path, be sure to take as many classes as you can in subjects like leadership and management, accounting and financial operations.
Communications and Media
Many of the jobs you can get with a sports management degree today involve working in the media and communications industry. If you have ever wanted to become a sports broadcaster or sports writer – or to work on the board of a sports publication or website – then earning your sports management degree is a good place to start. In fact, thanks to the increase in the number of sports-related websites and news agencies, the demand for candidates with specialized knowledge of sport communications is growing, according to the Society of Health and Physical Educators. If a sports communication role is appealing to you, take business communication courses and look into electives that involve journalism, broadcasting or professional writing.
Marketing, Advertising, Sales and Public Relations
Many of the jobs you can get with a sports management degree fit into related industries like marketing, sales, advertising and public relations. Depending on where you want your education to take you, you could find work developing product promotions, selling those products, cultivating a great image for your team and getting your organization publicity through paid ads. You’ll want to take marketing, sales and advertising courses.
The industries above aren’t the only ones to employ sports management graduates. With a degree in sports management, you could also find work in the administration departments of sports organizations or in law, finance, and tourism. If there’s a role that allows you to combine your passion for sports with your business skills, pursuing a sports management degree will help you attain that career. Now that you know some of the jobs you can get with a sports management degree, you can better determine if the degree path is the right choice for you.