What Career Paths Could I Pursue With a Bachelor’s Degree in Communications?

Before you commit to a college major like communications or journalism, you should consider what career paths you can pursue with a bachelor’s degree in communications. The breadth of career opportunities and the versatility of a communications degree are among the factors that make this program of study consistently popular, according to U.S. News & World Report. Find out more about the many different industries and employers where you might be able to put an undergraduate education in communications to work.

The Most Common Career Paths for Communications Majors

Some industries naturally value the skills you develop in a communications degree program, so it’s no wonder that these job opportunities are some of the first that come to mind for students in this major. Advertising, marketing, public relations, media and journalism are among the most popular career paths you can pursue with a bachelor’s degree in communications. In these industries and employment settings, skills like speaking, writing and researching effectively are essential skills for success, not just talents that are nice to have. Often, the internships you complete while earning a bachelor’s degree in communications will fall into one of these industries.

Communications Careers off the Beaten Path

If you want to consider a broader range of career paths you could pursue with a bachelor’s degree in communications, you’re in luck. Many employers in other industries also have a need for professionals with outstanding communication skills. Some unconventional settings in which you might find employment include education, government entities, healthcare providers, nonprofit organizations and social assistance services, according to U.S. News & World Report.

In these career paths, you can often find roles doing the same type of work you may do in more direct communications industries. You’ll promote an organization’s services and public image, often from the inside. You may work with external advertising and media contacts to get effective and positive messages about your organization out to the world. On the other hand, in one such employment setting you could also find a completely different role in which your skills in speaking and writing prove to be valuable. The options are endless.

Common Job Titles for Communications Graduates

Just as there are many career paths you can pursue with a bachelor’s degree in communications, there are also numerous job titles you might hold. Reporter, broadcast news analyst, editor, public relations specialist, technical writer, fundraising manager, sales manager, advertising manager and marketing manager are just a few possibilities, according to U.S. News & World Report.

Once you decide how you want to use your communications skills, you can tailor your educational path by choosing a relevant academic specialization, taking part in an internship experience in that industry and planning for any advanced education or training you may need.  If you’re wondering what the career paths you can pursue with a bachelor’s degree in communications, you should know that just about any opportunity is open to you, as long as you’re willing to put in the work to attain it.

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